![]() ![]() Veillon, like Mac Guff founder Jacques Bled, cites a 1982 initiative by the Ministry of Culture to develop the animation industry through the National Centre for Cinema.Ĭombined with the first 3D software, it paved the way for a whole generation of animation professionals. The success of this "made-in-France" animation goes back to the 1980s. Olivier-Rene Veillon, president of the Ile-de-France Film Commission, said the studio's latest film "perfectly illustrates the ability of French studios to make original and innovative content for the world market". Illumination Mac Guff was formed in 2011 when the animation department of French visual effects company Mac Guff was acquired by Universal subsidiary Illumination Entertainment. Other studios and US directors are also calling on the know-how of French animators with "The Smurfs 2", part of which was made by Plug Effects, as well as other firms such as Cube or Buf. ![]() The success of the film has highlighted the strength of the French animation industry which has been steadily growing since the 1980s. NBCUniversal CEO Steve Burke said in July that the feature was "going to end up being the single most profitable film in the 100 year history of Universal Studios". Made not in Hollywood but in Paris's 15th arrondissement by the Illumination Mac Guff studio, the 3D computer-animated movie with stars Steve Carrell and Miranda Cosgrove has taken nearly $700 million at the box office on a budget of $76 million since its release in June. Seemingly blinded by his overprotectiveness of his children and his growing mutual attraction to Lucy, Gru seems on the wrong track even as his minions are being quietly kidnapped en masse for some malevolent purpose.French animators are enjoying global success, most recently with the blockbuster comedy "Despicable Me 2", US studio Universal's most profitable film ever. ![]() Together with the eccentric AVL agent, Lucy Wilde, Gru concludes that his prime suspect is the presumed dead supervillain, El Macho, whose his teenage son is also making the moves on his eldest daughter, Margo. The Anti-Villain League decides it needs an insider's help and recruits Gru in the investigation. While Gru, the ex-supervillain is adjusting to family life and an attempted honest living in the jam business, a secret Arctic laboratory is stolen. ![]()
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